Claude Johnson

President,

KWI-CRM

Mr. Johnson is a specialist in Customer Relationship Management (CRM) for retailers. Claude is considered a visionary in the retail database marketing arena. With over three decades’ experience in the retail industry, Claude has worked with hundreds of retailers to develop and implement successful customer database marketing programs.

Having served clients such as, Glik Stores, April Cornell, Bob’s Stores, Chico’s, Brown Shoe (Naturalizer), Pep Boys, Liz Claiborne, Bachrach, Loehmann’s, Movado, Kate Spade, Capezio and more, he has been able to increase the use of CRM to the advantage of retailers, resorts, restaurants, grocers and their customers. In every case, he has generated measurable increases in sales and profits.