Profit Elevation with Inbound Marketing
This presentation is delivered by marketing industry veteran, George Bardenheier. He is President of Notch Interactive, a Chicago based online marketing agency that specializes in helping businesses grow their profits through the Inbound Marketing methodology. In this presentation, George goes through the four different phases of Inbound Marketing. These phases are: 1. Attracting website visitors to a client site with search engine optimization, keyword marketing and social media 2. Converting those visitors to interested prospects with calls to action, landing pages and contact forms 3. Engaging and educating those prospects and then converting them to satisfied clients with content marketing and email marketing 4. Growing more business by getting referrals from existing clients using social media and reviews. George can be reached at 312-600-5323 or email@example.com.
Founder and President of Notch Interactive, an Inbound Marketing agency that helps local and regional businesses succeed using measurable marketing methodology to grow profits and their happiness. During his career, he has run companies, corporate divisions and client teams that created, implemented and managed data-driven marketing programs for leading B2C and B2B marketers, like Procter & Gamble, LL Bean and Publisherís Clearing House. He has personally executed over 1,000 marketing campaigns and the delivery of hundreds of millions of targeted marketing messages. George has been involved in Website Marketing since its inception; in 1996 he was a founding member of the Direct Marketing Associationís New Media Council. In his spare time, he likes to tromp through the woods, make art, ask questions, meet people and bug his kids.